But fear not my fellow Americans, I've got the solution. Assault. If karate instructors are serious about increasing the flow of people in and out of those dojo doors then they cant be afraid to get their hands a little dirty. Instead of relying on word of mouth and ignorable flyers, get out there and kick someone's ass.
Picture this: It's 1 o'clock on the morning. You're walking home alone, cold, and scared. You see an ominous looking figure approaching you and you think to yourself, "don't make eye contact, don't make eye contact." Just as the two of you pass, he screams and chops you in the neck, punches you in the gut, then kicks you in the shin. Your laying on the ground wondering if this dude is going to steal your shoes when he crouches over you and asks, "don't you wish you knew karate?" BOOYA! There is one life time customer.
Just try to tell me that you never wish you knew karate.
That's the problem: everyone thinks that if they've seen a Jackie Chan movie, they know enough karate to at least distract someone long enough to get away. And Seagal is the worst culprit: giving fat white guys illusions of grandeur for years.
ReplyDelete